So J. Crew—a company that I could pretty much take or leave, especially considering its very average score at Good Guide—recently ran an adorable ad featuring a mom (the company’s creative director) and her cute son with a mop of blond hair spending time together. The page was selling the company’s nail polish, and the mom was painting her son’s nails, remarking that it was a good thing that he liked the color. It was pretty cute, though I’d never buy nail polish containing formaldehyde and other icky stuff to use on my own child. Other than that, I, and many other people, had no issues with the ad.

Enter the geniuses at Fox News, who ran an editorial featuring a psychologist who said, “This is a dramatic example of the way that our culture is being encouraged to abandon all trappings of gender identity.” Yeah, consider the word you used there, doc—trappings. Exactly who wants to be trapped by their gender?

Some media mouthpiece added that the commercial was “blatant propaganda celebrating transgendered children.” This is ludicrous, for one; every guy I know has had his toenails—or fingernails!—painted before. My grandfather, a man’s man if there ever was one, always had his done by his wife as a joke (usually in his sleep, sure). My own husband let us color his nails with markers the other day while it was raining (they’re still purple; he wore sandals to my parents’ house and they thought he hurt himself). It’s absolutely not a big deal at all.

But here’s the thing—even if the child were transgendered, why would that not be something to celebrate? If that were his or her true identity, the hell it shouldn’t be celebrated! Every child deserves celebrating, no matter his or her gender identity.

Of course, many bloggers have already pointed out how ridiculous these claims are. Remember when, for example, all of our boys—including past presidents—were dressed as girls when they were kids just because that was how it was done? It wouldn’t have been a big deal if young FDR or any of his peers were wearing nail polish today.

If you’d like to tell J. Crew thanks for running their ad, click here. (You might want to add that they could be a more sustainable company if they tried…)

If you’d like to tell everybody on the planet to STFU about this stupid overreaction, feel free.

Photo via J. Crew